At Choukran, we are dedicated to offering authentic, high-quality handmade rugs, each crafted using time-honored techniques passed down through generations. Central to this craft is the traditional Moroccan loom, a symbol of our rich cultural heritage.

Made from sturdy wood and operated by hand, these looms are integral to the lives of the artisans, or "Hajja," who reside in the Atlas Mountains of Morocco. Each rug is meticulously woven, with every thread placed by hand to create intricate designs. This meticulous process, which can take weeks, ensures the exceptional quality and uniqueness of every Choukran rug.

When you choose a rug from Choukran, you are not just purchasing a decor item; you are acquiring a piece of art that embodies the spirit of Moroccan culture and the dedication of its artisans.

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